For Lenders

How to Succeed as an Affiliate Marketer

Aug. 25 2019

As an affiliate marketer, your goal is to make money by promoting someone else’s products or services. But how do you become a successful affiliate marketer? Try these four strategies and you’re bound to see results.

How to Succeed at Affiliate Marketing

Successful Affiliate Marketers Work Hard

First, understand that affiliate marketing is a job you have to work at. You can’t just set up an affiliate site with affiliate links, buy a Google AdWords campaign, and start planning your retirement. Like any other business, you’ll need to work to grow your affiliate marketing income.

You should also not expect your affiliate marketing efforts to pay off immediately. Be patient; it may take several months or longer to start seeing results. In time, you may reach a tipping point where you earn more commissions in one month than you used to earn in a year.

The Best Affiliate Marketers Create Value

Second, you need to set yourself apart from other affiliate marketers. What’s your value proposition? How will you create value for consumers? 

One option is to create a series of YouTube videos. In one video, review the product or service you’re affiliated with. In another, compare it to a competitor’s offering.

Do your best to present honest, unbiased information that viewers can trust. A product or service doesn’t have to be perfect for people to buy it.

That said, your video will be more successful if you believe in the unique benefits of what you’re selling. Bonus points if you use it yourself. 

Top Affiliate Marketers Understand Online Marketing

Third, be careful with ad spending. You could lose thousands of dollars on advertising if you don’t know what you’re doing. Pay per click and banner ads work best when you have a strategy behind them. 

Before you commit any money to advertising, consider taking an up-to-date online course. There, you can develop the skills to earn a return on your advertising dollars. 

Besides paying for ads, content marketing articles are another popular and successful strategy. They create trust with consumers by providing them with information.

Think about how you shop for new products and services. You might look for what’s popular, what’s tried and true. You search for high-quality reviews, recommendations, and articles.

You’re more likely to buy insurance from a company that educates you about your policy options. How can you save money? What coverage do you need, and what can you skip? That’s why so many insurance websites have articles on these subjects. 

You can do the same for the product or service you’re promoting.

High-Earning Affiliate Marketers Leverage Social Media 

YouTube isn’t the only social media platform that can expand your affiliate marketing reach. Instagram and Facebook are also great options because they have such a huge user base.

For example, you could create…

  • a video demonstrating how to use a product and turn it into an ad that will pop up in Facebook users’ news feeds
  • an Instagram story that uses pictures and text to show the benefits of a product or service

Your social media campaigns can create awareness, build a relationship, and grow trust. People may not buy what you’re selling the first time they see it. Building a relationship over time can help you generate high-quality leads. These are more likely to convert into customers and generate affiliate marketing revenue. 


Affiliate marketing can be a great way to earn passive income. It can free you from working in a cubicle or behind a counter on someone else’s schedule. And affiliate marketing has low barriers to entry: you don’t need a specific degree or job history to get good at it. 

To succeed at affiliate marketing, though, you will have to work at it. Take an online course or two in advertising and marketing. It may take some trial and error to learn what platforms, content types, and strategies work best for you.

If you’re interested in affiliate marketing, has one of the largest payday loan lead networks in the business. If you think it might be a good fit, you can check out the website to learn more. You can also find contact information to get in touch with experts who can help.


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