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Too Many Cooks?

Jun. 06 2019
At LeadsMarket, we pride ourselves on looking out for our lender-partners. This week we wanted to highlight the importance of limiting the number of “cooks” in your business “kitchen.” It’s true there may be a benefit to outsourcing certain functions of a business–operations, HR, marketing, etc. It’s impossible to do everything oneself. But, by the same token, the more people that are involved in a business process, the greater the risk of unintended consequences.

4 Easy Ways To Optimize Lead Buying

May. 09 2019
We thought it would be prudent to remind you of a few tips on how to optimize your lead buying for now and the rest of the year.

3 Tips For The Slow Season

Apr. 24 2019
This time of year is often considered the “slow season” in the online lending industry. That’s why it’s even more important to take steps that can optimize your performance in the coming months, so you can continue to meet your goals for the year.

How many varieties of lead fraud are there?

Feb. 07 2019
There are countless varieties of lead fraud, including different types of consumer fraud, affiliate/publisher fraud, platform fraud, attorney fraud, etc. With so many different types of fraud–and a never-ending cycle of new fraud being developed–the industry needs providers with the right culture and the right resources to continuously combat fraud. It’s never a “one-and-done” solution.

What You NEED To Know About Data Leaks

Jan. 24 2019
You could be leaking data, which can cause huge headaches for your business. Data leaks occur when internal data is transferred outside of your organization by employees or outside actors without authorization. They can come from a variety of sources, including rogue employees, faulty software, poor IT practices, or bad vendors.

2 Ways to Increase Revenue in 2019 as a Lender

Dec. 13 2018
LeadsMarket’s tried and true network makes it easy for you to take advantage of these opportunities with a very effective decline monetization path and significant click volume. Many of our partners have already taken advantage of these strategies.